Girl Scouts PSA
Girl Scouts may be most known for their cookies, but they are much more than that! This (unofficial) promotional PSA about Girl Scouts was designed to empower girls to want to join the scouts, and also to appeal to parents thinking about enrolling their daughters in the program. I wanted to highlight that Girl Scouts can be an inspirational stepping stone for many girls to learn about what they are passionate about. This PSA is formatted for social media with the intent that it would hopefully reach more girls and parents on a social platform. Design elements were inspired by Girl Scout patches. Animation was created using After Effects, Illustrator, Harmony, and C4D.
Script & Animation: Me
VO: Cainwyn , Susan Kennedy , Uzo Onah , Melanie Renee , & Melissa
Music: ‘Happy Guitar’ by Mountain Sounds
Process Book
